The Internet is wrapping up big data, which opens the era of digital marketing. Research shows that digitalization penetrates deeply in the behavior of Chinese doctors and patients.With the traditional marketing methods into the winter, the market after consistency assessment is also on thin ice.In this wave of digital innovation, how does the medical industry, which is fundamentally different from general consumer goods, embrace digitalization in the traditional path of products, channels, technologies, and target groups?
We have noticed that the digital transformation of many large enterprises in the medical field has achieved brilliant digital marketing results. At the same time, there are many pharmaceutical and equipment companies that are actively exploring the road to digital marketing transformation that fits the company's own products and concepts.Digital empowerment has become the key to the transformation of traditional marketing pain points and marketing efficiency in the medical industry.
Masterland has been focusing on planning large high-end summits in the field of digital marketing for the past ten years (our sharing guests and guests are from the world's top 1000 corporate market functional departments). This year's Digital Pharma Marketing Innovation Summit, whether it is a conference topic or a big coffee sharing guest, will continue the characteristics of the Masteland Summit and will be oriented to the functional needs of the participants. Focusing on the marketing perspectives, innovative technologies, strategies, business models, and channels of digital healthcare in the vertical field of medical care, we hope to bring forward the digital transformation thinking and successful digital marketing cases of the medical industry to the participants.What is the current status of digital marketing for medical and pharmaceutical companies?What problems and pain points have been encountered and overcome in the process of digital transformation?What are the successful marketing practice cases?What are the future trends in digital marketing?
March 21-21, 2019 In Shanghai, you will discuss the latest marketing topics with 20 + medical and medical industry digital marketing experts, listen to them share the latest industry insights and bring you the most exciting Inspiration.
Details of summit event
Time: March 21-22, 2019
Location: Shanghai Yuyuan Wanli Hotel
Number of participants: 200 +
Registration link: https: Doc.pharmcube.com/basee4bcc87819e542bf964caf27ddb2cc5e
Learn more about agendas/business collaborations:
Jennifer LIU 18616139887 (Wechat)